Our Jobs

DIGITAL MARKETING EXECUTIVE

Location: Head Office (Surrey Quays, London, SE16 7PJ)

Type: Permanent

Salary: £25,000 + Benefits + Bonus

Hours: 40 hours p/week

Reporting to: Head of Marketing

Proposed start date: 1st November 2019

JOB DESCRIPTION

The New Craftsmen is looking for an ambitious and highly motivated Digital Marketing Executive, with a passion for contemporary craft and design and storytelling through a digital narrative.

The New Craftsmen is looking for an ambitious and highly motivated Digital Marketing Executive, with a passion for contemporary craft and design and storytelling through a digital narrative.

As such, we are seeking an imaginative and tactical Digital Marketing Executive to own our tone of voice to blend creative content with efficient execution; helping us grow our brand reputation and audience by creating a unique and strong narrative that delivers commercial results for the business.

Reporting to the Head of Marketing, you will be responsible for planning, copywriting across all digital channels including our website, social media, email campaigns and online advertising - and the nuances and requirements for each. Proficiency in copywriting and storytelling is a key component to this role, along with a strong awareness of how digital platforms are growing and diversifying within the craft and design industry.

This is an exciting and varied opportunity for a digital content creator to take our brand communications to the next level by contextualising our makers, products and brand narrative in a way that provides, depth, credibility and interest to our target audiences.

Passionate about craft and design within the realm of Digital Marketing you will be excited to showcase the best of British craftsmanship. Growth and development personally and professionally are important attributes to this role, as our company continues to expand globally with the support of our ambitious team.

RESPONSIBILITIES

  • Work with Head of Marketing to develop a digital marketing strategy that supports all sales channels (E-commerce, Showroom, Studio and Trade).
  • Implementation of this strategy through digital marketing channels including e- commerce, social media, newsletters, online advertising and blogs.
  • Strategise, develop and execute social media content to grow our audiences, increase engagement and drive conversion across Instagram, Twitter, Facebook and Pinterest.
  • Generate rich and engaging email newsletter campaigns by content planning, copywriting and scheduling email newsletters on Mailchimp (all segments) targeted towards our e-commerce and trade database.
  • Writing all brand and product copy for our website and our recently launched paid advertising campaigns, ensuring that brand copy guidelines are adhered to.
  • Demonstrate initiative around content creation opportunities; bringing creative ideas to the table with strong commercial rationale.
  • Working with our PR & Experiences Executive to develop and implement a strategy targeted towards our digital influencers.
  • Track and share statistics of digital engagement on a weekly basis, continually working to refine content and tactics to drive better results.
  • Work with the Head of E-Commerce to develop more sophisticated segmentation across out B2C and trade database, and planning targeted content for each.
  • Create inspiring blog posts that bring our brand and maker stories to life, working with different writers, makers and partners to deliver new content and enrich our storytelling capabilities.
  • Establish and develop a more reciprocal relationship with our makers which sees the sharing of assets and alignment on messaging when it comes to the implementation of our digital marketing strategy.
  • Proactively develop and create content by attending and capturing our (and other brands where relevant) events and experiences.

IDEAL CANDIDATE

  • At least two years previous Digital Marketing experience.
  • Knowledge and passion of luxury craft and design
  • Prolific communication and copywriting skills, with excellent attention to detail.
  • Ability to implement brand tone of voice and brand values through written and verbal communication.
  • Computer skills with command of InDesign, Photoshop, Excel and Mailchimp.
  • Journalistic competency with a passion for storytelling.
  • A strong creative eye, helping to select visual assets that bring to life the written word.
  • Detailed knowledge of all social media platforms, with experience in creating and managing the delivery of client-facing campaigns.
  • Flexibility in adapting to changing requirements and external influences.
  • Ability to work to deadlines and move with the pace of the business.
  • Understanding of audience measurement techniques and analytics.

ABOUT US

The New Craftsmen was established in 2012 as a platform for genuine and meaningful craft, playfully imagined and properly made by artisans of the British Isles.

Founded on a belief in the joyful, enduring value of finely crafted wares, our pioneering initiative has grown to become a substantial community of makers with a rich variety of expertise, including textiles, furniture and pottery, lighting and artwork.

With our makers we develop collections that reinvent traditional techniques and create contemporary work imbued with the specific cultures and places in which they take shape. Hammered, thrown, woven, gleaned, spun, spliced, bound, knotted, whittled, blown and dyed – every work is alive with the spirit of its making.

Working across a generous range of scales – from a humble ceramic bowl to complete interiors – we also enable bespoke commissions and produce wholly unique projects.

We make visible the life of things: useful, beautiful objects to enjoy every day.

TO APPLY

Please send a copy of your CV and a single page covering letter expressing your interest and why you might be suitable for the position to Fenella Henderson: [email protected].



PROJECT MANAGER

Location: Head Office (Surrey Quays, London, SE16 7PJ)

Type: Permanent

Salary: £25,000 + Benefits

Hours: 40 hours p/week

Reporting to: Head of Trade

Proposed start date: ASAP

JOB DESCRIPTION

The New Craftsmen requires a Project Manager to work as an effective member of the Operations Team team as it takes on an exciting trajectory of growth in UK, Europe and the USA.

This role will initially support our Trade Sales Team, with the view to grow into a role that centrally enables our other business departments.

Since 2012 The New Craftsmen’s offer and proposition has grown significantly - across makers, products, and services. We are now a dynamic platform with a multifaceted approach to bringing craft to market that is globally recognised.

Supporting the Trade Sales Team, you will cultivate maker relationships relating to Trade orders and develop logistics and operational components for the team.

You will confidently define systems and processes to better increase work flow, including the efficient logging, confirmation and fulfilment of orders and commissions.

With the ongoing development and growth of the business, and gaining knowledge of existing makers and new makers as we expand our network, there is an opportunity to grow within this role, especially as we look to grow internationally.

RESPONSIBILITIES

Order Management

  • Manage commissions and place purchase orders, from confirmed order to delivery and installation.
  • Be the go-to Trade contact for all our makers on live purchase orders and deadlines.
  • Support the Trade Sales Team in contacting makers to gain clarity on lead times, capabilities, and commission capacity.
  • Help pull together product information and specifications to support the Sales Team.
  • Have a clear handle of the lead time, capacity of makers and live orders to report accurately to the sales team weekly and, where appropriate, advise makers on which orders to prioritise according to deadlines and revenue targets.

Logistics

  • Co-ordinate the logistics for trade-related orders, both in the UK & International.
  • Be responsible for managing the information and data input for the trade team on the inventory and financial management system, ensuring its accuracy and the timely recognition of revenue at month’s end.
  • Work closely with our accounting partners on the weekly and monthly reconciliation of bank transfers to ensure the timely dispatch of orders and the recognition of revenue from clients and to makers and shippers.
  • Work with the Head of Trade Sales to prepare commercial reports.

IDEAL CANDIDATE

  • Detail orientated and passionate about realising unique and beautifully designed pieces.
  • Well organised, bringing a systemised and logical structure to your work and that of the wider team.
  • Ability to work calmly and efficiently under pressure.
  • Fluent in Microsoft Office environment.
  • A deep appreciation for the unique needs and requirements of makers in different craft disciplines.
  • Strong numeracy – able to pull together quotes, keep a tight control of margin and record financial information accurately.

ABOUT US

The New Craftsmen curates, commissions and sells unique contemporary objects that are rooted in craftsmanship and narrative. Spanning furniture, lighting, textiles, gifts, ceramics and decorative accessories, our range is made by a network of over 100 makers across the British Isles.

We collaborate with our makers to refine and redefine the value of craft. We do this by developing exclusive collections that are available through our Mayfair space and online, by inviting leading talent of the craft world to develop bodies of work for shows and exhibitions, and by overseeing bespoke commissions.

Our ambition is to meet the growing appetite for contemporary craft and design, and in doing so transform the market place for craft internationally.

TO APPLY

Please send a copy of your CV and a single page covering letter expressing your interest and why you might be suitable for the position to Kate Collins, Head of Trade: [email protected].


We welcome applications from talented candidates. If you feel you have the skills and experience to enhance The New Craftsmen team please send a CV and cover letter to [email protected].